OCal Double D’s

Dime Industries × Surreal Yields

The Double D’s split pack reworked for the OCal collaboration, from the retail box and master display to The D sample tube.

Client: Dime Industries
Project: OCal Double D’s
Scope: Packaging design, 3D visualization and print preparation

The assignment

The Surreal Yields collaboration needed its own look within the Double D’s range. The brief called for a natural-paper direction built on the existing split-pack dieline, with room for both brands and the OCal mark.

My approach

The crossed pre-rolls still span the split. Olive panels, textured paper and gold detailing give this edition a distinct finish. I developed the artwork across the retail pack, master display, seals and sample tube, then assembled the layouts and mockups for review.

OCal Double D’s packaging with an olive side panel and crossed pre-rolls in a softly lit studio scene.

Retail packaging

The front keeps the crossed pre-rolls across the seam. Olive side panels carry the feature icons, with the OCal mark and Surreal Yields branding placed alongside the product information. The split view shows how the artwork reads once the pack separates.

OCal Double D’s separated into two halves, each holding one glass-tip pre-roll.

Packaging studies

Earlier directions explored how much the material and branding could shift on the same dieline. A lighter paper treatment, a separate Organics wordmark and a more prominent green panel each changed the balance of the front artwork.

Unused light-paper OCal packaging with alternate gold typography and olive strain labels. — Light-paper direction
Unused concept

Organics wordmark

Unused concept

Unused render lineup comparing paper artwork and green top-panel treatments. — Olive panel and embossing study
Unused concept

Master box and retail display

The master box carries the same paper texture, botanical artwork and olive labels onto a larger format. The open display brings the Double D’s name above the packs. The closed view shows how the artwork reads before the header folds up.

Open OCal Double D’s master display with a raised branded header. — Open display

Closed OCal Double D’s master box in three-quarter view. — Closed master box

Glass tips, bands and cap seals

The glass-tip renders show the product behind the crossed graphic. A smaller olive-and-gold mark ties the joint bands and cap seals back to the box, with embossed detail visible in the finish mockups.

Crossed OCal joints with gold band and clear glass tips.

Six olive-and-gold cigar band mockups showing alternate mark and detail treatments. — Cigar band finish studies

Round olive cap seal mockup with raised gold outlines and Dime branding. — Cap seal mockup

The D sample tube

The D carries the collaboration into a single-joint sample. The narrow wrap brings the pre-roll render, strain name and partner marks together, with product information on the side panels. The finish mockups show how the paper texture, olive artwork and gold details read together.

Honey Banana finish mockup for The D showing paper texture, olive artwork, and gold lettering.

Frog Poison print-finish mockup for The D single-joint label. — Frog Poison finish mockup

Flat Honey Banana label artwork showing the front and surrounding information panels for The D. — Honey Banana flat artwork

Artwork for OCal review

I assembled the pack layouts, strain labels, seals and joint band into a review packet. These excerpts show how the artwork and label placement were documented across the single pack and master box.